Bay Rat Lures BRL EChip Flasher Dot-Tastic

• The EChip provides “live bait” nerve pulses      

• Kicker fin on the back provides erratic rotation       

• Minimum drag when a fish is hooked   

• Can be run as slow as 1 mph with outstanding action       

• Easily rigged with long or short leaders on downriggers, drop releases or dipsies

The EChip is the world’s first microchip for bait. Invented in the greater Silicon Valley, it replicates the voltage discharged by the nervous system of live bait.      

 Electro-Location is the primary method fish use to determine what and where to strike. The EChip mounted in lures and bait is scientifically and practically proven to attract MORE FISH and BIGGER FISH.